Senior Product Designer
Led end-to-end product design for fintech startup, scaling to 50K+ downloads. Established design systems, managed team hiring, and drove product strategy.
Drove significant metrics through innovative features: 4.34% ObyVi increase, 1.8% DAU growth, and $40M GMV impact. Led major checkout transformation.
Led accessibility transformation to WCAG AA standards. Established communication framework driving 83% app adoption growth.
Led a 5-member team to design enterprise software for Ciena Blueplanet, creating a unified design system that reduced costs and enhanced brand consistency and improved accessibility, streamlined VMware Partner Connect workflows to improve efficiency
Published 'Making events accessible' at ACM CHI Conference on Human Factors in Computing Systems.
Exchange student for one semester in Monash University, focusing on Service Design and Photographic Art Direction
Studied at IDC School of Design, focusing on User Experience and Interface Design.